The keyword density on web pages
Search engines place particular value on the content and age of a domain, the authority of a page, the link text of referring websites and user behavior. In the content the keyword density plays a superordinate role.
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Here are some hints on the use of keywords (search word) in detail:
Of course, the weighting is relative. For example, if the entire text is in bold, no distinction will be made between the individual parts of the text.
Basically: If you think that the text does without such emphasis and yet is completely clear and readable for the user, then let them away!
Do not overly rely on a keyword or combination of keywords. It is also fatal to start paving the website with these keywords. Frequently, one replaces other synonyms and semantically related terms. This often causes the page to no longer work well and generate traffic to other long-tail searches. Traffic that can turn out to be a qualified visitor.
The semantics should take on an ever greater importance in the future. In order to improve the semantics of your texts, there is an easy way.
Also delete the lyrics from the main noun (the topic). Can one then still recognize from the remaining parts of the text what the text is about?
And last but not least, always write the text first for the user and not for the mere use of the keywords. Such texts are not legible in the result and can even turn out to be counterproductive.
SEO is always connected with creativity and not just in link building!